Articles in the Advertising Category
Advertising, Blogging, Featured, The Internet »
We are not successful unless your website is successful! When making a website for a client I really want the site to work and help that client achieve their objectives and goals. What is the point of a website if all it does is site there in cyberspace looking pretty for NO ONE to see? In a local market all you need is some basic SEO and some good Analytics to get your website producing new contacts, leads, jobs, sales or what ever you objectives are. I use Google Analytics and …
Advertising, The Internet »
A website which so powerful, yet so simple and best of all, so FREE. A few of our clients have had huge success with Craiglist (www.craigslist.com) posting driving traffic to their sites and generating buzz, and sales. One client, Superfin Koi (www.superfinkoi.com) only used craigslist and ebay all summer long and sold hundreds of koi. Mostly locally, but also nationally. At New Balance Annapolis (www.nbannapolis.com) when they post a help wanted add the emails start rolling in. Generating dozens of resumes per day. Maryland Auction Services (www.marylandauctionservices.com) just started their …
Advertising, Featured, The Internet »
A common question that comes up in meeting with clients is how will they get visitors to their site. There are two major methods. You can pay for visitors via pay per click or banner advertisements, or you can be found in organic search results. Lets go over some basics and pros and cons.
1. Paid Seach – There are two basic forms of paid search. One is when you pay a search engine to display a text ad in their search results. This is commonly refered to as PPC. Google …

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